5 Brochure Copywriting Breakthroughs to Generate Donations

by: Chris Yuhasz

To help you get the most from your outreach efforts, here’s a collection of five brochure copywriting breakthroughs. Gathered from nonprofit marketing pros, these tips can motivate your target market to give, give again, get involved — whatever you ultimately want them to do.

The common thread here is that effective brochure copywriting convinces. Use the following strategic elements to give your powers of persuasion a jolt...

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