Creating a Top-Notch Communications Plan for Your Peer-to-Peer Fundraising Campaign

by: Mark Becker

Last month, I wrote about pulling together the right team for your peer-to-peer fundraising campaign. Once you have your team in place, it’s time to roll up your sleeves and build your campaign.

One of the first steps is to create a communications plan. A communications plan helps your team think more strategically and communicate more effectively about your campaign — internally and outside of the organization.

Five key areas to consider when constructing your plan are...

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