

What Would You Call the Annual Fund?
by: Richard Perry Several blogs ago, I wrote about two words that I think are misused. If you haven’t read it, I recommend you read it...

Geared2Give
Feb 1, 20211 min read


Attributes of Effective Advisory Board Members
by: F. Duke Haddad Nonprofits need effective advisory boards. Many of these organizations have limited staff and volunteers, and need the...

Geared2Give
Jan 29, 20211 min read


COVID-19 Will Impact Peer-to-Peer Fundraising Platforms Forever
by: Otis Fulton and Katrina VanHuss COVID-19 threw the nonprofit world into a state of uncertainty. Many nonprofits that rely on...

Geared2Give
Jan 28, 20211 min read


12 Ways to Spot a Great Fundraising Package
by: Willis Turner All fundraising copywriters read (or should read!) lots of direct mail packages. We do it to keep up with the...

Geared2Give
Jan 27, 20211 min read


The 3 Commandments: Simple Rules for Complex Times
by: Alena Akselrod Certain phrases tend to become so cliché that we should stop using them. In this category, I submit: uncertain times....

Geared2Give
Jan 26, 20211 min read


Book Review: ‘It’s Not Just About the Donor’
by: Erica Waasdorp This past weekend, I read the second book by the Veritus Group principals Richard Perry and Jeff Schreifels: “It’s Not...

Geared2Give
Jan 21, 20211 min read


Get Real Engagements With Conversational Marketing
by: Kristy Fontelera Professional writers and people who enjoy reading understand that language is continually evolving. We recently sent...

Geared2Give
Jan 20, 20211 min read


Book Review: '10 Simple Fundraising Lessons'
by: Erica Waasdorp Over the holidays, I took some time to finish a few books in my stack of fundraising books to read. Trust me, I learn...

Geared2Give
Jan 16, 20211 min read


12 Ways to Spot a Great Fundraising Package
by: Willis Turner All fundraising copywriters read (or should read!) lots of direct mail packages. We do it to keep up with the...

Geared2Give
Jan 15, 20211 min read


The Future Is Hybrid: Preparing for the Next Evolution of Fundraising
by: Kelly Velasquez-Hague A high point in a challenging year has been the creativity and resilience displayed by the nonprofit sector....

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Jan 14, 20211 min read


Financial Constraints Are Closing Nonprofits, How they can survive in the year ahead?
by: Alan Tyson Nonprofits face an uncertain future in the year ahead. While their services have never been more in demand, the lingering...

Geared2Give
Jan 13, 20211 min read


What Nonprofits Have Learned From a Very Unpredictable Year
by: Nhu Te It’s safe to say that 2020 has been a year like no other, and it’s definitely a year that will be remembered for generations...

Geared2Give
Jan 12, 20211 min read


Avoiding Transactional Terms in Fundraising
by: Richard Perry There are two words in fundraising that cause my stomach to tighten every time I hear them: “prospect” and “annual” (as...

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Jan 5, 20211 min read


It’s Time to Stop Complaining
by: Pamela Barden Pandemic. Wildfires. Snowstorms. Killer hornets. Monoliths. The election… And the list goes on. We had more than enough...

Geared2Give
Jan 4, 20211 min read


My Top 10 2021 Fundraising Predictions
by: Laurence Pagnoni Predictions are worth the weight of the paper they are printed on. Nonetheless, here are my top 10 fundraising...

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Dec 22, 20201 min read


Positive Fundraising in Challenging Times
by: Rachel Cyrulnik Over the course of the past week, I’ve driven three children to the doctor for seasonal colds and small bugs that I...

Geared2Give
Dec 18, 20201 min read


Creating a Top-Notch Communications Plan for Your Peer-to-Peer Fundraising Campaign
by: Mark Becker Last month, I wrote about pulling together the right team for your peer-to-peer fundraising campaign. Once you have your...

Geared2Give
Dec 16, 20201 min read


Why Brand Awareness Is Vital for Business Growth
by: Nathan Safran "The great thing in this world is not so much where we stand as in what direction we are moving" .— Oliver Wendell...

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Dec 15, 20201 min read


Staying Connected to Take on 2021
by: Catherine LaCour Nonprofits need to structure themselves to be radically collaborative and transparent The social good community is...

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Dec 11, 20201 min read


5 Trends for Nonprofit Businesses in 2021
by: Wayne Elsey It’s that time of year again where we see lists of things from the best books to read to listicles about trends. As...

Geared2Give
Dec 10, 20201 min read